Milkapalooza
Milkapalooza is a HumanKind event for the Motherhood Collective program. It’s a celebration where people in the local community come together to celebrate feeding your baby. This event is meant to be fun, family-friendly, and full of joy. These attributes lead me to create a brand that is full of movement, while still being simple and friendly.
This brand had very specific color relationships. I expressed those in the “color usage” section to ensure that whoever handled design elements would have clear guidelines.
